About

Overview

Company InfoFounder and Chairman Kai-Lung, Cheng 
I come from Taiwan and I hold great significance!
I embrace the global stage with pride and confidence!
Chairman Cheng recalled, "At the age of 24, I left the media industry, uncertain of what career path lay ahead. A chance encounter with a small bubble tea stand by the roadside unexpectedly inspired me to venture into entrepreneurship. Though I began with little knowledge and faced significant challenges, often working from dawn until late at night, I held a firm belief that perseverance would ultimately lead to success."
 
As the former director of a renowned Taiwanese television show, Chairman Cheng occupied a position that many admired. However, disillusioned with the entertainment industry, he made the courageous decision to start anew. In an era when bubble tea was still hand-shaken at roadside stands, he embarked on his entrepreneurial journey with just NT$30,000.
 
Driven by a commitment to excellence in food and beverage quality, Chairman Cheng aimed to create and share a new world of dining that promotes health and happiness. He firmly believed that the pursuit of excellence would bring success closer, and with this mindset, he meticulously executed every aspect of his business, ultimately building the food and beverage empire that stands today.
About us
— LIAN FA INTERNATIONAL DINING BUSINESS CORPORATION
LIAN FA INTERNATIONAL DINING BUSINESS CORPORATION was established in 2004, and is headquartered in Xizhi. The company specializes in the global franchising of tea beverage brands and the management of Southeast Asian-themed restaurants.
-------------------------------------------------------------------------------------
Tea Beverage DivisionSHARETEA
Sharetea Revolutionizes Taiwan's Bubble Tea Industry
Since 2020, Sharetea has expanded to four continents, 13 countries, and 50 international cities. The brand has secured key agency agreements in markets such as Hong Kong, the U.S., Canada, Dubai, the Czech Republic, and Singapore. The U.S., where Sharetea has concentrated its efforts, is now the brand’s primary market, with operations in 25 states, making it the top Taiwanese bubble tea brand by market share. Moving forward, Sharetea will strengthen its base in Taiwan while expanding its global footprint.

The worldwide Tapioca Milk Tea is the Timeless Classic.

Sharetea has revolutionized Taiwan's bubble tea industry, earning the prestigious title of the "LV of Taiwanese Tea Beverages!"
-------------------------------------------------------------------------------------
Tea Beverage IndustryUG
Introducing a New Era of Uni Chic: AI-Driven Aesthetics Transforming Taiwan's Landscape.
July 2024 marks the emergence of not only the inception of a new tea beverage brand but also of a transformative initiative that seamlessly integrates traditional tea culture with modern lifestyles. The growing demand for quality of life among contemporary urban dwellers draws inspiration from the rich culture and history surrounding tea leaves, while acknowledging the heightened demand for convenience, trendiness, innovation, and ease in the fast-paced modern lifestyle. A brand that blends the old with the new, allowing all to enjoy high-quality tea beverages with ease.


UG believes in learning to love yourself first before loving others.
UG is built around the core concept of "self-love." It emphasizes the development of products and services through a holistic sensory experience encompassing all five senses—visual, auditory, olfactory, gustatory, and tactile. By utilizing artisanal craftsmanship, the brand communicates the value of a sophisticated and aesthetic lifestyle. Indulge your unique self with an exquisite cup of tea, “Every Sip Brings a Taste of Nature in Bloom.” Not only the inception of a new tea beverage brand, but also a transformative initiative that seamlessly integrates traditional tea culture with modern lifestyles.

-------------------------------------------------------------------------------------
Dining Business Mamak Malaysia Food.
Taiwan's Most Iconic Brand for Authentic Malaysian Dining
In addition to its flagship brand, Sharetea, LIAN FA INTERNATIONAL DINING BUSINESS CORPORATION ventured from beverages into dining in 2015, recognizing the local demand for Southeast Asian cuisine. Seizing this opportunity, the company introduced Malaysia's authentic dining culture and traditional cuisine, launching its first food brand, "MAMAK Stalls: Malaysian Cuisine." The inaugural store opened in Taipei’s East District in 2016, featuring high-quality ingredients and time-honored recipes. MAMAK quickly became a popular destination, renowned for offering Malaysia’s favorite dishes in their purest form. The brand successfully differentiated itself in the Southeast Asian cuisine market, earning widespread acclaim and creating numerous success stories.